New World. Back To The Past At The Berlin Future Show
|New World. Back To The Past At The Berlin Future Show|
It is a real return to the past. Guess what is (among other things) in the news at IFA Berlin? Turntables! Good old-fashioned record players are the attractions of IFA, Berlin’s consumer electronics fair. Example with this new turntable signed Technics, the SP ‑ 10R, announced as the most efficient in the history of this prestigious brand, or even a Thomson turntable which hangs on the wall and plays the records vertically.
“Old stuff” in full comeback
These old things are coming back up to date to the delight of audiophiles who have never really got used to audio CDs or streaming music. However, beyond this vintage nod, novelties are also to be found on the side of “wearables”, connected objects to wear on oneself. The Korean giant Samsung presents a connected bracelet and a connected watch for sports, Gear Sport, waterproof and GPS. Modest announcements for the Korean giant but it must be said that its latest flagship smartphone, the Galaxy Note 8, was presented recently, in the middle of August, during a specific event.
Artificial intelligence and augmented reality
Less visible, artificial intelligence promises to be ubiquitous at the IFA. It interferes in particular in household appliances, with refrigerators capable of automatically adjusting their power according to the number of openings per day. AI is also present in the famous “smart” connected speakers. For example, the Japanese Panasonic presents a speaker that will integrate Amazon’s Alexa technology. The Chinese Huawei must also unveil its own virtual assistant. In terms of augmented reality and virtual reality, finally, we are waiting for the presentation of new models of headsets (Dell, Asus) but we feel that the applications are mainly professional.